Meet Proov:

A Patented, At-Home Testing System to Help Move you Forward.

First, identify your two most fertile days to know the best time to try.

Then understand ovulation quality with Proov’s FDA-cleared PdG test.

All you've gotta do is pee.

Take Your Results to the Next Level

With the Proov Insight App

Pair our app with our easy, at-home pee tests, and you’ve got a science-backed fertility coach right in your hand.


Step 1:
Measure your hormones with Proov Tests, then snap a photo of today's test inside the app

Step 2:
Follow the app prompts throughout your cycle to get daily insights + Ovulation Insights Score

Step 3:
Receive your personalized action plan

Shop Fertility Tests

Increase your chance of successful conception up to 7x*

Predict Fertile Days + Confirm Ovulation Quality

Predict & Confirm™ Kit

Meet Dr. Amy Beckley:

The Original Proover

Amy couldn’t get the hormone insight she needed when she was trying to conceive — and launched a company to change that.

Read her story >>

Dr. Amy Beckley, founder of Proov

Proud to be

Doctor Advised

We’re proud to work with some of today’s most influential experts in the fields of fertility and hormone health. Together, we’re bringing the power of hormone insight within reach for women at every stage of life, easily at home.

Meet the Docs >>
We Seriously  🖤  Fertility
Proov Team

We Seriously 🖤 Fertility

The Proov Team lives to help you along your way to fertility success, whatever that looks like for you! We've consciously stacked our "Customer Ser...

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Want to connect?

We’ve Got You.

Join a supportive, private community of women sharing this journey, and connect directly with experts who’ll know you by name.

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We're Here for You.


* 1. Bernstein, D., Frishman, H. B., Levin, S., & Schwartz, S. (1978). The value of urinary pregnanediol estimation for monitoring early pregnancies. Fertility and Sterility, 29(2), 141–143.
2. Johnson, Sarah PhD; Marriott, Lorrae MSc; Zinaman, Michael MD Increased Likelihood of Pregnancy from Sex on the Two Days Before Ovulation [5B], Obstetrics & Gynecology: May 2018 - Volume 131 - Issue - p 20S doi: 10.1097/01.AOG.0000532907.57204.dd