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Proov is Featured in Forbes

CEO and Founder Amy Beckley speaks with Forbes about the importance of progesterone in the fertility journey. 

Who better than a young, infertile, female scientist to come up with an OTC pharmacological test as first-line offense in early diagnosis of infertility? Enter now-39-year-old Amy Galliher-Beckley to blow all my theories out of the water- namely, that a biotech/genetics/pharma company can actually be founded in one's basement.”

Progesterone plays a crucial role in fertility. Not only does the presence of progesterone confirm that ovulation has, in fact, occurred, but also, progesterone is needed to support conception and pregnancy. If progesterone isn’t high enough, or doesn’t stay high enough for long enough, it can lead to challenges when trying to conceive.  

“Beckley states that progesterone should stay elevated for at least 11 days, and 10 ng/ml minimum is thought to support pregnancy. Proov comes with seven testing sticks and directions. The tests will read either positive or negative.

Proov helps women understand their bodies better. Knowing your progesterone levels, regardless of the result, can help women to feel more empowered about where they stand. Before paying thousands of dollars for alternative solutions like IVF, Proov is an easy to use tool that can help provide valuable insight into progesterone levels.  And sometimes progesterone is the critical piece that makes all the difference when trying to conceive.

Progesterone can also be an important piece of the puzzle when it comes to recurrent pregnancy loss. Amy experienced multiple miscarriages before discovering that low progesterone was the underlying cause. And many times, medical doctors stick to traditional IVF protocols, without considering the progesterone factor on its own - a consideration that could make all the difference.  

“As Beckley points out, the current protocol amongst Fertility physicians is to prescribe supplemental progesterone suppositories or injections after insemination attempts (and usually only for IVF patients). This is almost always after the fact of numerous unexplained and traumatic miscarriages. In Beckley's case, her luteal phase defect, combined with attrition in the thawing of embryos, was causing lots of unexplained miscarriages.”

Read the full article on Forbes. Have a question? Let’s talk.